Financial AccountingUnit 916 min read
Financial Statement Analysis: Ratios, Trends & Decision-Making
Unit 9 of Financial Accounting teaches how to analyze financial statements using tools like ratio analysis, trend analysis, and comparative statements to assess a company’s profitability, liquidity, solvency, and efficiency—with real-world Nepali business examples.
TAKEAWAYS:
- Ratios reveal hidden truths: Liquidity ratios (e.g., current ratio) show if a business like Ncell can pay bills; profitability ratios (e.g., ROE) explain why Daraz’s margins differ from Khalti’s.
- Trends > snapshots: Comparing Nepal Bank’s 2077 vs. 2078 financials spot growth in loans or shrinking deposits—critical for investors.
- Common-size statements standardize: Convert Everest Bank’s Rs 500M sales to 100% to compare with Global IME’s Rs 2B—scale doesn’t distort.
- Cash ≠ profit: Pathao’s high revenue but negative cash flow from operations (CFSO) explains why it needs constant funding.
- Red flags: Rising inventory turnover for BigMart might mean unsold stock; declining debt-to-equity for NTC signals conservative financing.
- Limitations matter: Ratios ignore inflation, qualitative factors (e.g., Nepalgunj’s brand reputation), and industry differences.
1. Why Analyze Financial Statements?
Financial statements (Income Statement, Balance Sheet, Cash Flow Statement) are like a car’s dashboard: they show speed (profit), fuel (cash), and engine health (assets/liabilities). But raw numbers don’t tell the story—analysis turns data into decisions.
Key Users of Financial Analysis
| User | What They Need to Know | Example in Nepal |
|---|---|---|
| Investors | Is the company profitable? Can it pay dividends? | Shareholders of Nepal Electricity Authority (NEA) checking ROE. |
| Creditors | Can the company repay loans? | Nabil Bank assessing Daraz’s debt ratios before lending. |
| Managers | Where are inefficiencies? | Khalti’s CEO comparing transaction costs vs. revenue. |
| Government/Regulators | Compliance, tax liabilities, economic health. | Nepal Rastra Bank monitoring Nepal Investment Bank’s liquidity. |
2. Tools of Financial Statement Analysis
A. Ratio Analysis: The "Math Behind the Numbers"
Ratios compare two financial figures to reveal relationships. All ratios use data from the Balance Sheet, Income Statement, or Cash Flow Statement.
1. Liquidity Ratios: Can the Company Pay Its Bills?
Formula: Current Ratio = Current Assets / Current Liabilities
Interpretation:
- >1.5: Healthy (e.g., Ncell in 2078: Rs 800M current assets / Rs 300M liabilities = 2.67).
- <1: Risky (e.g., a struggling Kathmandu garment shop with Rs 500K assets vs. Rs 600K creditors).
Real World:
- NTC’s liquidity crisis (2077): Current ratio dropped to 0.9 due to unpaid supplier bills, forcing emergency loans from Nepal Bank.
- Khalti’s advantage: Holds 80% of transactions in cash equivalents, giving it a cash ratio of 0.7—far higher than banks.
2. Profitability Ratios: Is the Business Making Money?
| Ratio | Formula | Example: Daraz Nepal (2078) | Interpretation |
|---|---|---|---|
| Gross Profit Margin | (Revenue - COGS) / Revenue |
(Rs 800M - Rs 600M) / Rs 800M = 25% | High COGS (shipping costs) drag margins. |
| Net Profit Margin | Net Income / Revenue |
Rs 20M / Rs 800M = 2.5% | Thin margins due to heavy discounts. |
| ROA (Return on Assets) | Net Income / Total Assets |
Rs 20M / Rs 1.2B = 1.67% | Low asset efficiency vs. Nepalgunj’s 8%. |
| ROE (Return on Equity) | Net Income / Shareholders' Equity |
Rs 20M / Rs 400M = 5% | Investors expect higher returns. |
Worked Example: Kathmandu Retail Shop (Rs in ‘000)
- Sales: Rs 5,000
- COGS: Rs 3,500
- Operating Expenses: Rs 1,200
- Net Income: Rs 300
- Total Assets: Rs 2,000
- Equity: Rs 1,000
| Ratio | Calculation | Value | Industry Benchmark | Verdict |
|---------------------|---------------------------------|--------|--------------------|-----------------------------|
| Gross Margin | (5000 - 3500) / 5000 | 30% | 40-50% | **Weak**: High theft/discounts? |
| Net Margin | 300 / 5000 | 6% | 8-12% | **Poor**: High overheads? |
| ROA | 300 / 2000 | 15% | 10-15% | **Average** |
| ROE | 300 / 1000 | 30% | 15-20% | **Strong**: Leveraged well? |
Real World:
- Nepalgunj’s ROE (2078): 18% vs. Daraz’s 5%—explains why investors prefer retail over e-commerce.
- Banking sector: Nabil Bank’s ROA of 1.2% reflects low-interest margins vs. Standard Chartered’s 1.8%.
3. Solvency Ratios: Can the Company Survive Long-Term?
| Ratio | Formula | Example: Everest Bank (2078) | Red Flag Threshold |
|---|---|---|---|
| Debt-to-Equity (D/E) | Total Debt / Shareholders' Equity |
Rs 800M / Rs 400M = 2.0 | >3.0: Over-leveraged |
| Interest Coverage | EBIT / Interest Expense |
Rs 150M / Rs 20M = 7.5 | <1.5: Risk of default |
Real World:
- NTC’s D/E ratio: 4.5 (2077) → 3.8 (2078). Still high due to infrastructure loans.
- Khalti’s D/E: 0.1—no debt, funded by equity/investors.
4. Efficiency Ratios: How Well Does the Company Use Assets?
| Ratio | Formula | Example: Pathao (2078) | Improvement Idea |
|---|---|---|---|
| Inventory Turnover | COGS / Average Inventory |
Rs 400M / Rs 50M = 8 times | Goal: 12 times (reduce storage). |
| Receivables Turnover | Credit Sales / Average Receivables |
Rs 600M / Rs 30M = 20 times | Goal: 30 times (faster collections). |
| Asset Turnover | Revenue / Total Assets |
Rs 800M / Rs 1.5B = 0.53 | Goal: 0.8 (use assets better). |
Real World:
- BigMart’s inventory turnover: 6 times → 4 times (2077-78). Problem: Overstocking perishables.
- Nepal Oil’s turnover: 12 times—efficient supply chain.
3. Trend Analysis: Spotting Patterns Over Time
How it works: Compare ratios across 3-5 years to see improvements or declines.
Example: Comparative Financials of Rara Company (2076-2078)
| Year | Current Ratio | Gross Margin | Debt/Equity | Comment |
|-------|---------------|---------------|-------------|----------------------------------|
| 2076 | 1.2 | 35% | 1.8 | **Weak liquidity**, high debt. |
| 2077 | 1.5 | 38% | 1.5 | **Improving**, but still risky. |
| 2078 | 2.1 | 42% | 1.2 | **Strong**: Better management. |
Mermaid Trend Diagram:
graph LR
A["2076: Current Ratio = 1.2"] -->|"↑"| B["2077: 1.5"]
B -->|"↑"| C["2078: 2.1"]
A["2076: Debt/Equity = 1.8"] -->|"↓"| D["2077: 1.5"]
D -->|"↓"| E["2078: 1.2"]Key Insight: Rara Company’s liquidity and solvency improved, but profitability stagnated (gross margin only rose by 7% over 3 years).
Real World:
- Nepal Electricity Authority (NEA): Current ratio fell from 1.3 (2076) to 0.9 (2078) due to delayed payments from Nepal Government.
- Nepal Bank’s ROA: Rose from 0.8% (2076) to 1.2% (2078)—better loan portfolio management.
4. Comparative Financial Statements: "Apples-to-Apples" Analysis
Why? Companies grow/shrink over time. Common-size statements adjust for scale.
Example: Common-Size Income Statement for Two Nepali Retailers
| Particular | Kathmandu Retail (Rs 5M Sales) | Nepalgunj (Rs 50M Sales) | Difference |
|---------------------|--------------------------------|--------------------------|---------------------------------|
| Revenue | 100% | 100% | Same base. |
| COGS | 70% | 65% | Nepalgunj **more efficient**. |
| Gross Profit | 30% | 35% | **5% better margin**. |
| Operating Expenses | 25% | 20% | Nepalgunj **lower costs**. |
| Net Income | 5% | 10% | **Double profitability**. |
Real World:
- Daraz vs. BigMart: Both have ~30% gross margins, but Daraz’s operating expenses are 40% vs. BigMart’s 25% (high tech costs).
- NTC vs. Ncell: NTC’s revenue is 80% from tariffs, while Ncell’s is 60% from data—different business models.
5. Cash Flow Statement Analysis: Profit ≠ Cash
Key Question: Can the company generate cash from operations?
Formula:
Cash Flow from Operations (CFO) = Net Income + Non-Cash Expenses (e.g., Depreciation) - ΔWorking Capital
Example: Pathao’s Cash Flow (2078)
| Particular | Amount (Rs ‘000) |
|--------------------------|------------------|
| Net Income | 20,000 |
| + Depreciation | 5,000 |
| - Increase in Receivables| (10,000) |
| - Increase in Inventory | (2,000) |
| **CFO** | **13,000** |
| **CFI (Investing)** | (15,000) | *Bought new vehicles* |
| **CFF (Financing)** | 5,000 | *Issued shares* |
| **Net Change in Cash** | **3,000** |
Red Flags:
- Negative CFO: Company relies on loans/investments (e.g., a startup with Rs 50M revenue but -Rs 10M CFO).
- High CFI: Heavy capital expenditure (e.g., NTC’s Rs 20B spent on fiber optics).
Real World:
- Khalti’s CFO: Rs 800M (2078)—strong cash generation from transaction fees.
- Nepalgunj’s CFO: Rs 150M but CFI of -Rs 200M (expanding stores).
6. Limitations of Financial Statement Analysis
| Limitation | Example | How to Mitigate |
|---|---|---|
| Historical Data | Ratios show past performance, not future potential. | Combine with management forecasts. |
| Inflation Distortion | Rs 1M in 2075 ≠ Rs 1M in 2078. | Use real (inflation-adjusted) numbers. |
| Industry Differences | A current ratio of 1.2 is good for retail but bad for utilities. | Compare within the same industry. |
| Window Dressing | Companies manipulate numbers (e.g., delaying payments to boost ratios). | Check footnotes and audit reports. |
| Qualitative Factors | Ratios ignore brand reputation (e.g., Nepalgunj’s trust) or management quality. | Conduct interviews/analyst reports. |
In the Real World
eSewa’s Profitability Puzzle
- Ratio Used: Net Profit Margin
- How? eSewa’s revenue is Rs 12B (2078), but net income is only Rs 100M (0.83% margin).
- Why? High transaction fees to banks (3-5%) and fraud losses (Rs 200M/year).
- Decision: Investors push for AI fraud detection to improve margins.
NTC’s Solvency Crisis
- Ratio Used: Debt-to-Equity (D/E) and Interest Coverage
- Numbers:
- D/E = 4.5 (2077) → 3.8 (2078).
- Interest Coverage = 1.2 (barely covers interest).
- Real Impact: NTC had to negotiate with creditors to avoid default.
Daraz’s Cash Flow Struggle
- Ratio Used: Cash Flow from Operations (CFO)
- Problem: Daraz’s CFO is negative despite Rs 800M revenue because:
- High inventory costs (unsold goods).
- Aggressive discounts (low gross margins).
- Solution: Layoffs (2078) to cut operating expenses.
Exam Tip: How to Score Full Marks
- Structure Your Answer
- Step 1: Define the ratio/tool (e.g., "Current Ratio = Current Assets / Current Liabilities").
- Step 2: Interpret the formula (e.g., "Measures short-term liquidity").
- Step 3: Apply to given data (show calculations).
- Step 4: Compare with benchmarks/industry standards.
- Step 5: State limitations (e.g., "Ignores qualitative factors").
Common Exam Traps
- ❌ Ignoring units: Always label ratios (e.g., "Current Ratio = 2.5:1").
- ❌ Using wrong data: Ensure you’re using Balance Sheet (for assets/liabilities) or Income Statement (for revenue/expenses).
- ❌ Overlooking trends: If given 3 years of data, always compare them.
Numerical Questions: Show All Work
- Example Question: "Calculate the gross profit margin for a company with Rs 10M revenue and Rs 6M COGS."
- Full-Mark Answer:
Gross Profit Margin = (Revenue - COGS) / Revenue = (10M - 6M) / 10M = 4M / 10M = 0.4 or 40%. Interpretation: The company retains **40% of revenue after COGS**, which is **above the retail industry average of 30-35%**.
Descriptive Questions: Use Real Examples
- Example Question: "Explain the importance of trend analysis."
- Full-Mark Answer:
Trend analysis helps identify patterns over time, such as NTC’s declining current ratio from 1.3 (2076) to 0.9 (2078), signaling liquidity risks. For Nepal Bank, rising ROA from 0.8% to 1.2% indicates better asset utilization. Without trends, a single-year snapshot (e.g., 2078’s ratios) could mislead investors into thinking a struggling company (like a garment exporter with a one-time high sales year) is healthy.
Cash Flow Statement Questions
- Key Focus Areas:
- Operating Activities: Is the company self-sustaining?
- Investing Activities: Is it growing (e.g., NTC buying fiber optics) or shrinking?
- Financing Activities: Is it borrowing too much (e.g., a startup with high CFF)?
- Key Focus Areas:
Practice Questions (With Solutions)
Q1: Ratio Calculation
Given: Everest Company’s Balance Sheet (2078)
- Current Assets: Rs 500M
- Current Liabilities: Rs 300M
- Total Assets: Rs 1.2B
- Total Equity: Rs 600M
- Net Income: Rs 50M
Calculate and interpret:
- Current Ratio
- Debt-to-Equity Ratio
- ROE
Solution:
| Ratio | Calculation | Value | Interpretation |
|---------------------|---------------------------------|--------|-----------------------------------------|
| Current Ratio | 500M / 300M | 1.67 | **Strong liquidity** (can pay short-term debts). |
| Debt-to-Equity | (1.2B - 600M) / 600M | 1.0 | **Moderate leverage** (equal debt/equity). |
| ROE | 50M / 600M | 8.33% | **Good return for shareholders** (vs. bank ROE of ~1.2%). |
Q2: Trend Analysis
Given: Rara Company’s Net Profit Margin (2076-2078)
- 2076: 5%
- 2077: 6%
- 2078: 4%
Answer:
The net profit margin declined from 6% (2077) to 4% (2078), reversing a previous 1% improvement (2076-77). This suggests:
- Rising costs (e.g., higher raw material prices for a Kathmandu textile shop).
- Pricing pressure (e.g., Daraz undercutting competitors).
- One-time expenses (e.g., a lawsuit or asset write-down). Investors should investigate whether this is a temporary dip or a structural issue.
Final Checklist for Exam Day
✅ Memorize key ratios (liquidity, profitability, solvency, efficiency). ✅ Practice calculations—don’t rely on calculators in exams. ✅ Relate to Nepali businesses (NTC, Khalti, Daraz, banks). ✅ State limitations in every analysis (e.g., "Ignores inflation"). ✅ Use real examples in descriptive answers (e.g., "Like NTC’s declining current ratio").
Based on the TU BBM syllabus for Financial Accounting (ACC201), unit 9.
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