Elective microeconomics for business

microeconomics for businessTU Board 2081

Write the formula for pricing the product under cost plus pricing.

2

Answer

Cost-plus pricing is a method where the selling price of a product is determined by adding a markup (profit margin) to the total cost of producing and selling the unit. The formula for cost-plus pricing is:

Where:

  • Total Cost per Unit = Fixed Cost per Unit + Variable Cost per Unit
  • Fixed Cost per Unit = Total Fixed Cost / Number of Units Produced
  • Variable Cost per Unit = Direct Material Cost + Direct Labor Cost + Other Variable Costs
  • Desired Profit per Unit = (Profit Margin %) × Total Cost per Unit

Alternatively, if the profit is added as a fixed percentage of the total cost, the formula can be written as:

This ensures that all costs are covered, and a predetermined profit margin is achieved.

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