Tribhuvan University
Bachelor of Information Technology
Semester 7 · TU Board 2080
Course Title: E Commerce (BIT403)
Full Marks: 60Pass Marks: 24Time: 3 hours
Candidates are required to give their answers in their own words as far as practicable.
Group A
Attempt any Two questions.(2 × 10 = 20)
- 1.10
What is E-commerce? Discuss the key elements of the E-commerce Business Model.
- 2.10
What is a dual signature? How is the dual signature generated? Describe the payment authorization in SET.
- 3.10
Define social, mobile and local marketing. How are the completion rate and skip rate used in video ad marketing?
Group B
Attempt any Eight questions(8 × 5 = 40)
- 4.5
Discuss E-commerce history with respect to innovation, consolidation and reinvention.
- 5.5
How can capital be raised for a business model? Explain.
Answer comingAlso asked in 2081
- 6.5
Describe integrity, nonrepudiation and confidentiality in E-commerce security.
- 7.5
Discuss the security threats in E-commerce.
- 8.5
Explain the process of E-payment using online credit card transactions.
Answer comingAlso asked in 2081
- 9.5
How can you use open source CMS for developing E-commerce applications?
- 10.5
Discuss the Pinterest marketing tools.
- 11.5
What is a recommendation system? Differentiate collaborative filtering from content based filtering.
- 12.5
What is a page rank? How can you do search engine optimization to improve page rank?
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