MKT201 Fundamentals of Marketing
BIM Semester 53 credit hours
Fundamentals of Marketing MKT201
Syllabus10 unitsIntroduction to Marketing · Marketing Environment · Consumer and Organizational Buying Behaviour …Open Notes10 chaptersMarketing Basics: Definitions, Functions, Philosophies & Evolution · Marketing Environment: Forces, Analysis & Strategic ImpactOpen Old QuestionsComing soonPast board questions with worked answers.Open MCQ PracticeComing soonAnswer, see if you’re right straight away, and read why.Open