MGT240 Strategic Management
Strategic Management notes
9 chapter notes, in syllabus order. Each starts with the key points.
Unit 1
Introduction to Strategic Management · note coming
Unit 2
Vision, Mission, Objectives: Definitions, Alignment & Strategic ImpactUnit 2 of Strategic Management explores how organizations define their long-term direction through vision, mission, and objectives, linking them to stakeholder expectations, competitive advantage, and performance metrics—with real-world examples from Nepali and global firms.17 min readUnit 3
External Environment Analysis: PESTEL, Porter’s 5 Forces, SWOT, Competitor AnalysisUnit 3 of Strategic Management explores how organizations analyze their external environment—PESTEL (political, economic, social, technological, environmental, legal), Porter’s Five Forces, SWOT, and competitor analysis—to identify opportunities and threats. This note covers definitions, frameworks, real-world applicat11 min readUnit 4
Internal Analysis: Resources, Capabilities & Competitive AdvantageUnit 4 of Strategic Management explores how firms identify, evaluate, and leverage their internal strengths—tangible resources (finance, tech), intangible assets (brand, culture), and dynamic capabilities—to build sustainable competitive advantages, using frameworks like VRIO and RBV, with real-world Nepali/global exam6 min readUnit 5
Business-Level Strategies: Porter’s Generic, Focus, and Innovation StrategiesUnit 5 of Strategic Management explores how firms compete within a single industry by choosing between cost leadership, differentiation, focus strategies, and innovation models, using real-world examples like Daraz’s cost leadership, Himalayan Java’s differentiation, and Pathao’s focus strategy.10 min readUnit 6
Corporate-Level Strategies: Diversification, Vertical Integration, Mergers & AlliancesUnit 6 of Strategic Management explores how firms expand beyond their core business to create value through diversification, vertical integration, mergers, acquisitions, and strategic alliances—with real-world examples from Nepali and global firms.12 min readUnit 7
Strategic Analysis & Choice: Models, Tools & Decision-MakingUnit 7 of Strategic Management explores how organizations evaluate strategic options, apply decision-making frameworks (SWOT, BCG, Ansoff), and choose the best strategy using tools like QSPM and decision trees. Covers real-world applications in Nepalese firms (e.g., Nabil Bank’s loan diversification) and global cases (10 min readUnit 8
Strategy Implementation: Structures, Systems, Culture & ChangeUnit 8 of Strategic Management explores how organizations translate strategies into action through structures, systems, culture, and change management—covering organizational design, leadership, resource allocation, and overcoming implementation barriers with real-world Nepali/global examples.16 min readUnit 9
Strategic Control & Evaluation: Tools, Feedback Loops & Performance MetricsUnit 9 of Strategic Management explores how organizations monitor, evaluate, and adjust strategies using control systems (pre-control, concurrent, feedback), key performance indicators (KPIs), balanced scorecards, and benchmarking—with real-world examples from Nepali firms like Nabil Bank and Daraz.12 min readUnit 10
Strategic Management in Nepal: Context, Challenges & Case StudiesUnit 10 of Strategic Management explores how strategic management principles are applied in Nepal’s unique business environment, analyzing sector-specific challenges (e.g., banking, tourism, IT), government policies (e.g., FDI regulations, labor laws), and case studies of Nepali firms (e.g., Nabil Bank, Himalayan Java,12 min read