MGT418 International Marketing

International Marketing TU Board 2080 question paper

15 questionsSit this paper (timed)

Tribhuvan University

Bachelor of Science in Computer Science and Information Technology

Semester 7 · TU Board 2080

Course Title: International Marketing (MGT418)

Full Marks: 80Pass Marks: 32Time: 3 hours

Candidates are required to give their answers in their own words as far as practicable. The figures in the margin indicate full marks.

Group A

Attempt any THREE questions(3 × 10 = 30)

  1. 1.

    What is political system or environment? Explain the political risks of international business.

    10
  2. 2.

    Define international marketing research. Explain the process of research.

    10
  3. 3.

    Describe about the International marketing channels? Explain the distribution patterns in International markets.

    10
  4. 4.

    State and explain the key problems in Nepal's international trade.

    10

Group B

Attempt any TEN questions(10 × 5 = 50)

  1. 5.

    What is tariffs and quotas?

    5
  2. 6.

    Describe the movements of WTO against the trade restrictions.

    5
  3. 7.

    Mention about Regional trading blocks.

    5
  4. 8.

    Explain the importance of international cultural knowledge.

    5
  5. 9.

    Describe the international legal disputes and dispute resolution methods.

    5
  6. 10.

    Explain the sources of global marketing information.

    5
  7. 11.

    What do you mean by green marketing?

    5
  8. 12.

    Discuss about price escalation and its effects in international pricing.

    5
  9. 13.

    Mention the import and export sources.

    5
  10. 14.

    Describe about SAFTA.

    5
  11. 15.

    Mention the non-governmental agencies for trade and export promotions of Nepal.

    5

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