MGT418 International Marketing

International Marketing Model question question paper

15 questionsSit this paper (timed)

Tribhuvan University

Bachelor of Science in Computer Science and Information Technology

Semester 7 · Model question

Course Title: International Marketing (MGT418)

Full Marks: 80Pass Marks: 32Time: 3 hours

Candidates are required to give their answers in their own words as far as practicable. The figures in the margin indicate full marks.

Group A

Attempt any THREE question.(3 × 10 = 30)

  1. 1.

    Define International marketing and explain tasks of International Marketing.

    10
  2. 2.

    What do you mean by cultural environment? Describe cultural barriers in International trade.

    10
  3. 3.

    What is Marketing research and mention its process.

    10
  4. 4.

    Describe about the International marketing channels? Explain the distribution patterns in International markets.

    10

Group B

Attempt any TEN question.(10 × 5 = 50)

  1. 5.

    Describe the strategic orientations in International marketing.

    5
  2. 6.

    State the trade barriers and balance of payments.

    5
  3. 7.

    Briefly explain about WTO.

    5
  4. 8.

    Describe about International Legal disputes.

    5
  5. 9.

    What are the components of Global marketing information system?

    5
  6. 10.

    Mention the political risks of international business.

    5
  7. 11.

    Explain the challenges of managing brands globally.

    5
  8. 12.

    What is green marketing?

    5
  9. 13.

    Describe the export procedure in Nepal

    5
  10. 14.

    Explain the non-governmental agencies for Trade promotion in Nepal.

    5
  11. 15.

    What is SAFTA?

    5

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