MGT214 Fundamentals Of Marketing

Fundamentals Of Marketing: most repeated questions

Questions that have come up in more than one paper, matched by what they ask rather than exact wording. Most repeated first.

  1. 3×Asked in 2081, 2080, 2079
    Describe the consumer buying decision process.Answer coming10
    See the wording in each paper
  2. 2×Asked in 2081, 2080
    Write the meaning of the marketing information system.Answer coming2
    See the wording in each paper
  3. 2×Asked in 2080, 2079
    Describe the components of distribution mix under marketing mix.Answer coming10
    See the wording in each paper
  4. 2×Asked in 2081, 2080
    Describe the external factors affecting pricing decisionsAnswer coming10
    See the wording in each paper
  5. 2×Asked in 2081, 2080
    Discuss the new product development process.Answer coming10
    See the wording in each paper
  6. 2×Asked in 2081, 2079
    What is social media marketing?Answer coming2
    See the wording in each paper
  7. 2×Asked in 2080, 2079
    Point out any five areas of marketing research.Answer coming2
    See the wording in each paper
  8. 2×Asked in 2080, 2079
    Point out any four tools of consumer promotion.Answer coming2
    See the wording in each paper
  9. 2×Asked in 2081, 2079
    What is service? Explain the marketing strategies for service firms.Answer coming15
    See the wording in each paper