Tribhuvan University
Bachelor of Science in Computer Science and Information Technology
Semester 6 · TU Board 2078
Course Title: E-commerce (CSC370)
Full Marks: 60Pass Marks: 24Time: 3 hours
Candidates are required to give their answers in their own words as far as practicable. The figures in the margin indicate full marks.
Group A
Attempt any two questions.(2 × 10 = 20)
- 1.10
What is e-commerce business model? Describe the key elements of e-commerce business model.
Answer comingAlso asked in 2081
- 2.10
What are the security threats in e-commerce? How client server and data transactions securities are maintained in e-commerce?
- 3.10
What is e-payment? Discuss how credit card transactions, electronic checks and stored value
payment system work. Mention their pros and cons
Group B
Attempt any eight questions.(8 × 5 = 40)
- 4.5
Describe the factors that make U-commerce different from M-commerce?
- 5.5
What is industry value chain? Mention the generic players in the value chain.
- 6.5
What is digital wallet? How it works?
- 7.5
What is a catalog in e-commerce application? How can you create catalogs?
- 8.5
Define malicious code. How the potentially unwanted programs like adware and spyware works?
- 9.5
Discuss different pricing models for online advertisements
- 10.5
How facebook exchanges, reaction buttons and sponsored message are used for social
marketing and advertisement. - 11.5
What is Search Engine Optimization (SEO)? How on page SEO can be done?
Answer comingAlso asked in 2079
- 12.5
How content based and collaborative filtering approaches are used for product
recommendation in e-commerce?Answer comingAlso asked in 2080
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